In line with UAEs vision to fast track digital transformation, Software AG and du from Emirates Integrated Telecommunications Company (EITC), recently signed a partnership to provide a subscription-based licensing model for IoT services to its business customers.
According to a press release, the strategic collaboration enables Software AG and du to address complex IoT implementations for organizations in UAE. These businesses will benefit from rapid application development features, reduced time to deployment and out of the box IoT analytics and dashboards to see the complete picture of their IoT data.
The partnership will empower customers to freely design, build, deploy and upgrade IoT applications with agility and flexibility, combining cloud, on-premise and edge deployment models. A scalable architecture offers quick time to market for IoT applications. The partnership establishes du as the leading IoT provider for the UAE market, powered by Software AG’s Cumulocity IoT.
The platform will drive IoT across key industries of Government, Healthcare, Utilities, Manufacturing, Transport and Automotive.
Farid Faraidooni, Deputy CEO – Enterprise Solutions, EITC, said in a written statement, “As du steadfastly drives its transformation agenda, this is a significant move to scale du’s offering, drive innovation across UAE and seize opportunities in new growth areas. Software AG’s global expertise to build new functionalities for telcos through IoT adoption fits perfectly with our strategy to deliver comprehensive IoT solutions for the UAE market. The move will bolster UAE’s IoT adoption across SMEs, large organizations and the government. This reflects our efforts to enhance UAE’s position as a regional innovation hub.”
Philippe La Fornara, President EMEA, Software AG, said in the press release, “IoT services can help organizations to not only achieve greater insights into their business, but also to build their digital resilience. Data is the heartbeat of a business today, so the task of gathering, analysing and acting upon it should be a top priority.”
In line with the initiative, du and Software AG will launch a new IoT academy and an experience centre in the coming months. The opening is part of the drive to accelerate the adoption of IoT in the country while also staying abreast on IoT innovation methodologies, best practices and applications as the ecosystem continues to evolve.
Image credit: Software AG